Peggy Li Creations redesign!

I'm so excited to announce updates to the design of Peggy Li Creations! Now you can page through my handmade jewelry designs and have the option to enlarge multiple insets. I've also added a visual cross-sell feature for each product page, so mixing and matching your PLCs is even easier.

Please check it out and let me know what you think!


FAQ: How can I make my business look more professional?

I've seen this question float around the small business message boards and thought I'd post my response here.

1) Have your website and business materials match the vibe of your product. If you don't want to come across as a small crafter, make sure your business cards and website don't look too "hand made", unless that is a big selling point of your product. Try to keep things clean and simple, people just want to know about your product and you.

2) Represent your product well. Good photography is KEY. Clear pictures (and descriptions) go a long way to help someone make a purchase. Invest in a good camera or scanner, plus a photo editing program, to help you do this.

3) Communicate. That is, make sure your contact information and site information are easily found on your website. People want to know your shipping charges, your return policy, and about where you are located and who you are!

4) Don't have too many ad banners/etc. People may differ with me on this, but I don't put any google ads or ad banners on my website. I think it helps it look more professional and less "home spun."

5) Include any press you may have had in a section on your website. Only put the pieces that are noteworthy (or make 'em sound noteworthy!). A review from your Mom doesn't count! ;-)


Peggy Li on the Chris Pirillo Show

Listen to my the podcast interview with Chris taped at the 2006 San Jose SEO conference. I talk about Peggy Li Creations, designing jewelry for "Buffy, the Vampire Slayer", selling on the web and all things pimpin'.

Listen to the Peggy Li interview on the Chris Pirillo podcast.